During the preview period which usually stretches across 2 weekends, prospective buyers will visit the developer’s sales gallery at a pre-registered time slot to learn more about the project such as actual location, site layout etc.
There will also be at least one or multiple show units onsite to give buyer a sense of the final product such as the flooring, cabinetry and even appliances provided by the developer.
At this point, the units are not for sale and the actual prices are not available as well. Any circulated pricing are likely based on a mark-up from the land cost.
However, developers will usually provide ‘indicative’ prices of the units (which are usually not too far off from the launch pricing).
The preview appointment usually last an hour or so and by the end of the appointment, buyer could submit their interest by filling up the Expression of Interest (EOI) form, together with a blank cheque issued to the developer’s project account.
The blank cheque is meant to be the 5% booking fee on the property (if you wish to proceed with the purchase) so when the prices are released, the amount will be inserted accordingly.
The purpose of submitting the EOI is that you will be able to participate in the ballot system on the day of the launch.
You, along with the other people who have registered their interest beforehand, will be invited to book a unit in the development in the order of when your ballot number is called.
Note that submitting the EOI form and cheque won’t obligate you to go through with the purchase; it will be returned to you, without penalty, if you decide not to proceed.